“70% royalty” is not 70%

Amazon KDP advertises a 70% royalty. Then it takes a 30% commission, charges you a per-megabyte delivery fee on every copy, and quietly drops you to 35% if your price falls outside a narrow band. Here's what's actually left.

The two royalty tiers

You don't choose your royalty freely — it's dictated by your list price.

OptionList priceAmazon keepsDelivery fee
“70%” tier $2.99 – $9.99 only 30% $0.15per MB, per sale
35% tier under $2.99 or over $9.99 65% none

Price your book at $10.99 and Amazon's cut doubles from 30% to 65%. In Brazil, India, Japan, and Mexico the 70% rate requires KDP Select exclusivity — otherwise you're capped at 35% there too.

The delivery fee — a tax on file size

Inside the 70% tier, Amazon bills you $0.15 for every megabyte of your converted file, on every single copy sold. Covers, images, and fixed-layout formatting all add weight — and weight is charged forever.

Your converted fileAmazon's delivery fee
1 MB$0.15per copy sold
5 MB$0.75per copy sold
10 MB$1.50per copy sold
25 MB$3.75per copy sold
50 MB$7.50per copy sold

A real $5.99 novel (5.49 MB file): ($5.99 − $0.82 delivery) × 70% = $3.62 to the author.

That's a $2.37 cut and an $0.82 delivery fee on a single $5.99 sale — the author keeps about 60% of the list price, not 70%. Figures per KDP's published terms.

Print is no better

Paperbacks pay a 60% royalty at $9.99 and up — but then Amazon subtracts the printing cost: (list price × 60%) − printing cost = your royalty. As of June 2025, books priced under $9.99 drop to a 50% rate, and Expanded Distribution pays just 40%.

You don't even control the price

Amazon continuously matches competitors' lower prices. If it finds your book cheaper elsewhere, it can match that price automatically — and your royalty shrinks with it, without your consent.

Quillborne takes 15% flat

No delivery fee. No file-size tax. No price band that halves your royalty. No silent price-matching. Half of Amazon's cut, and you keep control of your book.

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Amazon figures compiled from KDP's published royalty and delivery-fee terms (see AuthorImprints' KDP pricing breakdown); the delivery-fee table is calculated from Amazon's stated $0.15/MB rate. Amazon's terms can change.